For over five decades, Mueller Yurgae Associates has been the trusted brokerage partner connecting leading CPG brands with Midwest retailers, driving placement, performance, and results.
For more than 50 years, Mueller Yurgae Associates has built its business on brokerage. It is the core of what we do, and it remains the strongest part of our expertise. Our long history in the Midwest has allowed us to develop deep relationships with retailers and a clear understanding of how their stores operate, what they expect from their partners, and what it takes to succeed on their shelves.
Manufacturers choose MYA because we know how to get products placed, how to keep them performing, and how to translate brand goals into real results. Our experience, combined with our retailer knowledge and hands-on approach, ensures that every program we manage is executed with precision. From in-store work and shelf management to digital marketing support, administrative services, analytics, and headquarter sales, our brokerage offering covers every step of the retail process.
Retailers want partners who understand their challenges and bring practical solutions. That is why MYA continues to be relied on after five decades in the industry. Our comprehensive services help brands grow, help retailers operate more efficiently, and create value at every point in the supply chain.
At MYA, our Retail Team sets the standard in the industry with unparalleled expertise and dedication to ensuring our client’s products stand out in-store. Backed by strong retailer relationships and specialized retailer specific training, our team delivers exceptional retail execution.
In total, we have 70+ Retail Team Members that are working in the store at the retailers we cover.
MYA offers planograms and visual merchandising expertise to assist our retailers and better promote the brands we represent.
Connecting with shoppers at every stage of their journey, we help our clients manage impactful shopper marketing strategies.
Our team makes recommendations for and manages:
Our in-house marketing team works to manage the relationship between retailers and suppliers to ensure brands are investing wisely in the opportunities available.
Our team of Account Coordinators provides a single point of contact for all customer service requests, supporting our clients and retailers.
As part of our core brokerage services, MYA provides comprehensive headquarter sales support that strengthens retailer relationships, drives distribution, and positions brands for long-term success. Our capabilities include:
As the broker for our clients, we utilize industry-leading analytics leveraging data from multiple sources including Circana, retailer-specific platforms and other syndicated data platforms. We provide insights into shopper behavior and market trends as well as void reporting that is crucial for manufacturers and retailers to make informed decisions utilizing our in-house Analytics Team.
Partner with MYA and unlock sales expertise, analytics, and retail support tailored to your success.
