WGG is made up of Mueller Yurgae Associates, Shankman and Associates, and Timmons-Sheehan Company, three firms with long-standing relationships and deep experience in the Wisconsin market.
The partnership was created to simplify how business gets done. By operating under one name, Wisconsin Grocery Group gives retailers and customers a single, aligned team to work with, rather than multiple brokers or points of contact. That simplicity leads to clearer communication, quicker decisions, and better follow-through, while still bringing the combined strength of all three firms behind the scenes.
Each partner contributes local knowledge and established retailer relationships, but day-to-day execution happens as one integrated group. This allows Wisconsin Grocery Group to support both store-level needs and headquarters initiatives while staying aligned across banners and regions. The team understands the nuances of the Wisconsin grocery landscape and works closely with retailers to support their goals.
Alongside Wisconsin Grocery Group, Mueller Yurgae Associates also partners with Shankman and Associates to support the convenience channel in Wisconsin under the Shankman Mueller Yurgae name. This partnership is focused specifically on convenience retail and is built around the same principles of alignment, accountability, and local expertise.
Both teams operate out of our office in Waukesh, WI, allowing for collaboration and shared insight across grocery and convenience.
